Strategic Tech Advisor, Project Lead & Fractional Webmaster

I help small and mid-sized businesses simplify technology, streamline operations, and keep projects moving — so you can focus on what matters most. Some clients first look for a Virtual Assistant, but quickly realize they need more than task support — they need someone who can connect strategy with technology and make sure things actually get done.

I’m Duncan, with a background in enterprise architecture,
technical pre-sales, and project management. Over my career, I’ve led executive briefings and presented complex solutions to enterprise clients, bridged the gap between technical and non-technical teams, and designed solutions that deliver measurable business value.I work with business owners and teams who want more than just task help — they need a trusted partner who can evaluate their tech stack, coordinate projects end-to-end, and keep their online presence running smoothly. My approach is straightforward: understand the goal, make a clear plan, and get the work done right.Whether it’s conducting a strategic tech audit, running a complex project, or maintaining your website and tools, I bring the strategic insight and hands-on execution that help you focus on what matters most.

Services

Strategic Tech Advisor

For small and mid-sized businesses that need to connect strategy with technology.

  • Tech Stack & Workflow Audit → Identify gaps, overlaps, and opportunities in your current tools and processes

  • Translate business goals into actionable technical plans

  • Recommend the right software, integrations, and automations for your needs

  • Create simple, actionable roadmaps for implementation

  • Coordinate vendors to deliver on the plan

Project & Operations Lead

For teams that want projects delivered without having to manage the manager.

  • Own timelines, milestones, and deliverables so work stays on track

  • Lead or join client and vendor calls to move decisions forward

  • Keep stakeholders aligned and informed with clear updates

  • Maintain documentation, trackers, and SOPs so nothing gets lost

  • Act as your single point of contact for day-to-day execution

Fractional Webmaster & Light Tech Support

Keep your online presence and key tools running smoothly without the hassle.

  • Website updates, maintenance, and uptime monitoring for WordPress, Squarespace, or Wix

  • Email setup and management with Google Workspace or Microsoft 365

  • Hosting, domain, and DNS management (GoDaddy, SiteGround, Bluehost, Cloudflare)

  • Integrating and streamlining tools like Calendly, Stripe, Shopify Lite, and Mailchimp

  • Setting up and managing email marketing campaigns

Tools & Platforms

I work across a wide range of business, collaboration, and marketing tools, including:

  • Productivity & Collaboration: Google Workspace, Microsoft 365, Slack, Zoom, Trello, Asana, SmartSheet, Monday.com, Obsidian

  • Websites & Hosting: WordPress, Squarespace, Wix, GoDaddy, SiteGround, Bluehost, Cloudflare

  • Automation & Integrations: Zapier, Calendly, Square, Stripe, Shopify, PayPal

  • Marketing & Email: Mailchimp, Constant Contact, ConvertKit, Canva

Contact

Whether you need a high-level tech strategy, a hands-on project lead, or a reliable partner to manage your web presence, the right support starts with a conversation. Let's connect to discuss your goals.

  • Quick call or message to confirm fit

  • Paid pilot project or audit

  • Ongoing retainer or project-based engagement

Discounted rates are available for registered nonprofits.